Privacy policy

Last updated: March 23, 2026

Privacy Policy

This Privacy Policy describes how BLOOM (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit bloomatcha.com (the "Site"), use our services, or make a purchase, as well as when you communicate with us in any other way (collectively, the "Services").

By using any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and comply with any other requirements of applicable law.

2. Personal Information We Collect

The types of personal information we collect depend on how you interact with our Site:

  • Information We Collect Directly from You: Basic contact details (name, address, phone number, email), order information (billing/shipping address, payment confirmation), account data (username, password), and customer support interactions.

  • Information Collected via Cookies: We automatically collect "Usage Data" through cookies, pixels, and similar technologies. This includes device information, browser details, IP address, and how you interact with our ritual and products.

  • Information from Third Parties: We obtain information from service providers who collect data on our behalf, such as Shopify (our e-commerce platform) and our payment processors (to fulfill our contract with you).

3. How We Use Your Personal Information

We use your information to provide a seamless ritual experience:

  • Providing Products and Services: To process payments, fulfill orders, send notifications related to your account/purchases, and facilitate returns or exchanges.

  • Marketing & Communication: To send marketing communications and promotions that align with the BLOOM lifestyle. You can opt-out at any time.

  • Security and Fraud Prevention: To detect, investigate, or take action regarding possible fraudulent or illegal activity.

  • Customer Support: To respond to your inquiries and improve our Services in our legitimate interest.

4. Cookies

Like many websites, we use cookies to power our store through Shopify. For specific information about the cookies we use, please visit https://www.shopify.com/legal/cookies. You can set your browser to refuse cookies, but note that some features of the Services may not function properly.

5. Disclosure of Personal Information

In certain circumstances, we may disclose your personal information to third parties:

  • With vendors who perform services on our behalf (IT management, payment processing, data analytics, and shipping partners).

  • With business and marketing partners (such as Shopify) to provide services and advertising.

  • To comply with applicable laws, respond to subpoenas, or protect our rights and the rights of our users.

6. User-Generated Content

If you choose to submit product reviews or other user-generated content to public areas of the Services, please be aware that this content will be public and accessible by anyone.

7. Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information about minors. If you are a parent or guardian of a child who has provided us with their personal information, please contact us to request its deletion.

8. Security and Retention

Please note that no security measures are perfect. We cannot guarantee "perfect security," and any information you send to us may not be secure during transit. We retain your personal information for as long as necessary to manage your account, provide the Services, and comply with legal obligations.

9. Your Rights (GDPR & International Users)

Depending on where you live, you may have the right to access, delete, correct, or transfer the personal information we hold about you. You may also withdraw your consent for data processing at any time. To exercise these rights, please contact us using the details below.

10. Contact

If you have any questions about our privacy practices or this Privacy Policy, please email us at hello@bloomatcha.com.